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Strategic Global Marketing Prescriptor Qualifications TimeTable Course Code INTB867 EFTS 0.1250 Points 15.00 Level 8 Download Course Descriptor Prescriptor Introduces students to the issues and strategies of marketing to international consumers. Emphasis is on the strategic implications of marketing planning and competition in the markets of different countries. An environmental/cultural approach to international marketing provides a global orientation. This understanding is important to all businesses seeking market opportunities outside their home country. Resources No Resource is available. Qualifications The course is available as part of the following qualifications. Expand to see requisite details. Points   AK1066   Postgraduate Diploma in Global Business   (PgDipGBus) 120.00 No requisite courses specified.   AK1065   Master of Global Business   (MGBus) 180.00 No requisite courses specified.   ICE1   Individual Course Enrolment   (ICE) 0.00 No requisite courses specified. Timetable No timetable information is available. Contents Main Menu Qualification Specialisations Qualification Types Qualifications by Faculty Short Courses Course Search Academic Calendar Downloadable Forms and Guides

Auckland University of Technology