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Course Details
Marketing for Social Impact
Course Code MKTG704
EFTS 0.1250
Points 15.00
Level 7
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Prescriptor
Marketing for social change provides a framework to design, develop and evaluate effective behaviour change programmes aiming to influence voluntary behaviours for the benefit of the target audience as well as society. This course examines how appropriate marketing strategies and tactics can be used to impact on behaviours such as physical activity, healthy eating or recycling.
Resources
No Resource is available.
Qualifications
The course is available as part of the following qualifications.
Expand to see requisite details. Points
  AK3001   Bachelor of Business and Bachelor of Science Conjoint Degrees   (BBusBSc)
510.00
  AK1315   Bachelor of Business and Bachelor of Communication Studies Conjoint Degrees   (BBus BCS)
510.00
  AK3709   Graduate Diploma in Business   (GradDipBus)
120.00
  AK3753   Graduate Certificate in Business   (GradCertBus)
60.00
  AK1007   Certificate in Business Studies   (CertBusSt)
60.00
  AK1006   Diploma in Business   (DipBus)
120.00
  AK3693   Bachelor of Business   (BBus)
360.00
  ICE1   Individual Course Enrolment   (ICE)
0.00
  SABRD1   Study Abroad   (Study Abroad)
0.00
  INEXCH1   International Exchange (Inbound)   (INEXCH)
0.00
No requisite courses specified.
Timetable
2024, Semester 2
Class Stream Starting Ending Day Time Room
MKTG704/W201  A  17-Jul-2024  16-Oct-2024  WED  10:00 AM - 12:00 PM  WF511 
MKTG704/W202  A  17-Jul-2024  16-Oct-2024  WED  12:00 PM - 2:00 PM  WF511 
MKTG704/W203  A  18-Jul-2024  17-Oct-2024  THU  8:00 AM - 10:00 AM  WF404 
2025, Semester 1 Standard
Class Stream Starting Ending Day Time Room
MKTG704/W101  A  04-Mar-2025  03-Jun-2025  TUE  2:00 PM - 4:00 PM  WF702 
MKTG704/W102  A  07-Mar-2025  06-Jun-2025  FRI  2:00 PM - 4:00 PM  WF702 
MKTG704/W103  A  05-Mar-2025  04-Jun-2025  WED  12:00 PM - 2:00 PM  WF702 
MKTG704/W104  A  05-Mar-2025  04-Jun-2025  WED  2:00 PM - 4:00 PM  WF702 
2025, Semester 2 Standard
Class Stream Starting Ending Day Time Room
MKTG704/W201  A  22-Jul-2025  21-Oct-2025  TUE  10:00 AM - 12:00 PM  WF713 
MKTG704/W202  A  22-Jul-2025  21-Oct-2025  TUE  12:00 PM - 2:00 PM  WF702 
MKTG704/W203  A  23-Jul-2025  22-Oct-2025  WED  8:00 AM - 10:00 AM  WF702 
MKTG704/W204  A  23-Jul-2025  22-Oct-2025  WED  12:00 PM - 2:00 PM  WF702 
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