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Arion
Course Details
Marketing Insights
Course Code MKTG501
EFTS 0.1250
Points 15.00
Level 5
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Prescriptor
An introduction to the fundamentals of marketing as a discipline that identifies customer needs and wants, determines which target markets the firm can serve best, and designs appropriate products, services, and communications tailored to these markets. It provides students the foundations for customer focused value creation.
Resources
No Resource is available.
Qualifications
The course is available as part of the following qualifications.
Expand to see requisite details. Points
  AK3001   Bachelor of Business and Bachelor of Science Conjoint Degrees   (BBusBSc)
510.00
  AK1315   Bachelor of Business and Bachelor of Communication Studies conjoint degrees   (BBus BCS)
510.00
  AK3709   Graduate Diploma in Business   (GradDipBus)
120.00
  AK3753   Graduate Certificate in Business   (GradCertBus)
60.00
  AK1007   Certificate in Business Studies   (CertBusSt)
60.00
  AK1006   Diploma in Business   (DipBus)
120.00
  INEXCH1   International Exchange (Inbound)   (INEXCH)
0.00
  SABRD1   Study Abroad   (Study Abroad)
0.00
  ICE1   Individual Course Enrolment   (ICE)
0.00
  AK3693   Bachelor of Business   (BBus)
360.00
Timetable
2024, Other Summer School
Class Stream Starting Ending Day Time Room
MKTG501/WS90  A  18-Nov-2024  09-Dec-2024  MON  1:00 PM - 4:00 PM  WU314 
    20-Nov-2024  11-Dec-2024  WED  1:00 PM - 4:00 PM  WU314 
    22-Nov-2024  13-Dec-2024  FRI  1:00 PM - 4:00 PM  WU314 
2024, Semester 2
Class Stream Starting Ending Day Time Room
MKTG501/M201  A  17-Jul-2024  16-Oct-2024  WED  2:00 PM - 4:00 PM  MC108 
MKTG501/N201  A  16-Jul-2024  15-Oct-2024  TUE  2:00 PM - 4:00 PM  online 
MKTG501/W201  A  16-Jul-2024  15-Oct-2024  TUE  4:00 PM - 6:00 PM  WF611 
MKTG501/W202  A  17-Jul-2024  16-Oct-2024  WED  3:00 PM - 5:00 PM  WF303 
MKTG501/W203  A  18-Jul-2024  17-Oct-2024  THU  1:00 PM - 3:00 PM  WF714 
MKTG501/W204  A  17-Jul-2024  16-Oct-2024  WED  10:00 AM - 12:00 PM  WF714 
MKTG501/W205  A  17-Jul-2024  16-Oct-2024  WED  8:00 AM - 10:00 AM  WF311 
MKTG501/W206  A  19-Jul-2024  18-Oct-2024  FRI  8:00 AM - 10:00 AM  WF410 
MKTG501/W207  A  18-Jul-2024  17-Oct-2024  THU  5:00 PM - 7:00 PM  WF611 
2025, Semester 1
Class Stream Starting Ending Day Time Room
MKTG501/W101  A  03-Mar-2025  27-Jun-2025       
MKTG501/W102  A  03-Mar-2025  27-Jun-2025       
MKTG501/W103  A  03-Mar-2025  27-Jun-2025       
MKTG501/W104  A  03-Mar-2025  27-Jun-2025       
MKTG501/W105  A  03-Mar-2025  27-Jun-2025       
MKTG501/W150  A  03-Mar-2025  27-Jun-2025       
2025, Semester 2
Class Stream Starting Ending Day Time Room
MKTG501/M201  A  21-Jul-2025  14-Nov-2025       
MKTG501/M241  A  21-Jul-2025  14-Nov-2025       
MKTG501/W201  A  21-Jul-2025  14-Nov-2025       
MKTG501/W202  A  21-Jul-2025  14-Nov-2025       
MKTG501/W203  A  21-Jul-2025  14-Nov-2025       
MKTG501/W204  A  21-Jul-2025  14-Nov-2025       
MKTG501/W205  A  21-Jul-2025  14-Nov-2025       
MKTG501/W206  A  21-Jul-2025  14-Nov-2025       
MKTG501/W241  A  21-Jul-2025  14-Nov-2025       
MKTG501/W242  A  21-Jul-2025  14-Nov-2025       
MKTG501/W243  A  21-Jul-2025  14-Nov-2025       
MKTG501/W250  A  21-Jul-2025  14-Nov-2025       
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